Writer, side project aficionado, and part-time entrepreneur. Join me here, on ryrob.com and learn how to start a business while working full-time. Let’s chat on Twitter about business and side projects.
If you can consistently provide companies with successful social media campaigns and improve their profiles, they will pay. Clorox Bleach had some huge success with one of their recent social media campaigns.
Podcasts are super hot right now, and for good reason. With how busy our lives are getting, more and more people are looking for passive ways to take in content. Which makes them both a great opportunity to build an audience and to make money online.
Pitch, cold email, and sign your first clients: Now it’s time to go after clients. Mention them in your content. Reach out to them over email or LinkedIn. Tailor your pitch to show what kind of value you bring to the table. (You can even read my personal cold email templates).
Find an audience for your passion or hobby and you’re all set to make money online doing something you love via a niche website. That of course, is easier said than done. Creating a profitable niche website takes time and is not intended for the faint of heart. But, if you can hurdle the steep challenges and positively answer a few key questions on whether the website business idea you’re thinking about is profitable, then you can begin building it and eventually monetize through advertising, affiliates, or other relevant products.
Do you have impeccable organizational skills? What about cleaning skills? Can you quickly and efficiently carry out these tasks? Maybe it’s time to put those skills to good use by becoming an online personal assistant or task manager. Companies like TaskRabbit or Zirtual allow you to sign up for tasks you want to complete — including data research, virtual assistant or running errands — and begin building clientele.
Ask yourself, “Is the product expensive?” There are costs associated with manufacturing, distribution, reselling, etc. If your product isn’t expensive (at least $50 or more), there may be no profit left by the time you sell the product.
So, how do you go about putting together your course? One of my favorite online course success stories comes from Bryan Harris of Videofruit, who built and launched an online course in just 10 days that made him $220,750!
Of course, there’s a higher price per product and your margins are lower, but you’re able to start your online store with little more than a Shopify theme and some hosted images of your products. When a customer makes a purchase, you in turn buy the product from your supplier who then ships it directly to your customer.
If you have a knack for organization, you can make money online as a virtual assistant helping people to keep their days in order. A virtual assistant will do everyinthing from bookkeeping to research, database entry, booking travel, and managing email. It can also be an awesome way to rub shoulders with some very important people, build up your professional network, and of course grow another stream of income. You can find great gigs on UpWork, Fiverr, Indeed, and Remote.co.
Strategy #2: Be specific about exactly what you’re offering. We’ve already talked a bit about this, but this is such a common mistake I see website owners making–whether they’re selling a service or a product–that I think it warrants further explanation.
Remember, you can offer the freemium model mentioned previously if there is no scope to achieve high advertising revenue. You could even be teaching others how to make money online, while doing exactly the same thing for yourself!
Everyone is an expert in something. Maybe you know a lot about copywriting or meal planning or raising a credit score. And, if you can teach what you know, there’s probably someone who’s willing to pay for it.
Cultivate leads with email marketing software. ($20) You’ll want to start building your email list as soon as you can. Take advantage of the free trials and inexpensive plans on offer so you can get started. Total cost so far: $97
Take a look at what problems you’re facing right now in your life, whether it’s something that annoys you a little bit, or something that can potentially uproot your entire day. See if you can find a solution to that problem, if you’re experiencing this issue, you can be pretty sure there are others out there who are going through the same thing.
How about setting up a business that focuses on outsourcing? Most successful service providers on the internet find that they need external help at some point. They might have a blogging client that requires logo design. They might have a guest posting service client that needs web design . Instead of actually providing the services personally, you could outsource and take a profit margin of your choice! Make sure you learn how to outsource first!
While there are certainly expensive services out there that you can use to create your ebook, you can actually do it yourself for free with tools like Google Docs, Microsoft Powerpoint, and Canva. Armed with nothing but these tools, you can easily create a well-designed eBook lead magnet.
If you want to clear some space out in your house and have a big stack of books you’ve been holding onto for too long, you can make money selling your books and textbooks online. Stores like Half Priced Books and others will give you cents on the dollar for each of your current books while you can check what your book is worth by simply entering the ISBN number on Book Scouter.
Once you’ve gathered a list, put together a template outreach email (as you’ll be doing this over and over) that’s short and clear with expectations. Tell your potential interviewee who you are, what your podcast is about, and what you’re asking of them. Do a few test interviews with friends and family to make sure everything is being recorded at the quality you want and then book your first episode.
After about a year of testing materials and prototypes and materials, we developed Chicken Armor. Since its inception, we’ve sold many tens of thousands of saddles to all 50 states and to countries in 4 continents.
Sites like SocialSpark offer bloggers cash for authoring and posting original copy about products or services to their sites. Just make sure to pay attention to FCC disclosure requirements when you’re getting paid to promote.
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Now, it’s time to start creating and uploading content. Make sure you’re using a high-enough quality camera (most smartphones will work but I’d suggest at least having a tripod so your footage isn’t shaky), but don’t worry about being perfect at first. The beauty of YouTube is that you can continue to test out different content and styles as you find what works for you. Instead, stick to a regular schedule to build up your subscriber base.
If you’d rather learn directly from game-changing entrepreneurs themselves, then just tune into the Foundr Podcast, where we speak with entrepreneurs like Gretta Rose van Riel on influencer marketing, or how to become a master networker like Jordan Harbinger.
Journalists, doctors, lawyers, academics, and researchers record interviews every single day and need someone to transcribe what’s been said. So, if you’re comfortable with listening to the same audio over and over while writing it down you can make good money online doing transcriptions.
This pattern has also been recognized by the major search portals, as Yahoo!, Google, AOL, and MSN have all recently launched local search services. Even if you don’t have a website, a local listing can provide your business with an online presence, which is increasingly important as consumers routinely use the web to find businesses close to home.
“I always tell podcasters to use as many streams as possible. Don’t just sell ads on your show. Don’t just sell T-shirts. Don’t just do crowdfunding. Do all of it. Combine it and find the right mix, and together it adds up to something that’s stronger and more dependable.”
With $200 and his wits, Branson started an empire. That got me thinking—with all the technology within entrepreneurs’ grasps, what’s the minimum you’d need these days, realistically, to start an online business?
One last quick thing to note before we dive in: I’m going to be talking a lot about your niche for every way of making money online that we cover here. If you’re unfamiliar with this term, all it means is your unique topic, angle, market, audience, or voice that will make people stand up and notice your business.
If you’re a person who loves leaving customer reviews on sites like Amazon, stop doing it for free. Word-of-mouth advertising is still a huge lead generator for many companies, and a lot of businesses are willing to share a portion of their profits with persuasive individuals who will promote their products to the public. If you have a personal website with a large following, this might be easier to accomplish (PR reps are always seeking out brand advocates they can send free samples to). Smart Passive Income breaks down three types of affiliate marketing and explains which one is most profitable.
Better yet, you can even upload your own book to one of the world’s largest book sellers: Amazon. With Amazon self-publishing, you set the price, retain the rights to your book, and get access to Amazon’s massive audience. For every sale, you keep 70% with Amazon taking the remainder as a fee. If you want to get started, check out Leslie Samuel’s great guide to selling eBooks online or follow Tara Gentile on CreativeLive as she shows you how to use your existing body of work to write an eBook within the next week. Who knows, you might just write one of the best business books of this year!
Build your list by creating a lead magnet. ($10) An eBook is as low-cost as you get when it comes to lead magnets. You can easily find someone to create a great-looking design for you for $10 or less. Total cost so far: $107
Pitch to VCs/Angels/other investors: If you need some serious cash to grow your startup, you’ll want to put together a pitch deck and reach out to investors who might want to give you the money you need in return for a stake in your company.