Larger companies can hire an agency or full-time staff member to run their Facebook and Twitter accounts, but small businesses often have to handle their own social media marketing. With so many responsibilities, business owners are often too busy, overwhelmed or undereducated about the importance of social media to spend time developing and implementing a great social media strategy. As a consultant, you can help them determine the best tactics, posting schedules and content for their target audience. As their follower count grows, so will your business.
Find your niche partners, collaborators, and champions: As you’re creating your course, look for notable people who are also creating content in the space. Look at how their businesses operate and incorporate that into your own plan. You can also reach out to any influencers and make them affiliates for your own course. This way, they’ll be incentivized to share your content with their own audiences (which can be a major way to generate your first sales and start building your own community!)
If you can engage clients and build up attractive social media profiles, then you will be able to attract clients, which makes this a service with value. Again, these projects are posted on freelance sites such as People Per Hour and Elance on a regular basis, so you can start building up clients straight away! Check out these amazing statistics for LinkedIn!
Domain name trading has been around for the last couple decades, and while most slam-dunk names have long been sold off, there’s still plenty of others that you can get your hands on for relatively cheap and broker as a way to make money online. Before you dive in, however, beware that some experts doubt the long-term viability of this idea for making money online. However, there’s always the change you might just land on a lucrative domain name for a future billion-dollar company. To get you started, here are some tips from GoDaddy, arguably the world’s largest and most famous repository of domain names.
Blogging is not capital intensive, but there is a high potential for return. The best bloggers make 6 figures monthly. Even if you are just blogging as a hobby, it will teach you the basics that you need to know for an online business, such as web design, content creation, SEO, and advertising. These skills are essential for any other type of online business.
Also, stay in your lane. Proclaiming you’re an expert at everything will make people trust you less. Find your niche (health, finance, small business, marketing, etc) and become a 1%-er writer in that space.
Normally Santa is only associated with the Christmas season, but with North Pole Notes, he can become a part of the family all throughout the year as he dresses in different outfits and also sends poems with news ideas on how to remain in Santa’s nice list. After all, shouldn’t we always be encouraging children to stay on the nice list?
This pattern has also been recognized by the major search portals, as Yahoo!, Google, AOL, and MSN have all recently launched local search services. Even if you don’t have a website, a local listing can provide your business with an online presence, which is increasingly important as consumers routinely use the web to find businesses close to home.
To be a great graphic designer, you don’t need to be great at drawing, you don’t need a college degree, and you don’t need to buy a fancy expensive computer. But you do need to be a visual thinker, you do need to specialize in something, and you definitely need a portfolio.
If you’re a person who loves leaving customer reviews on sites like Amazon, stop doing it for free. Word-of-mouth advertising is still a huge lead generator for many companies, and a lot of businesses are willing to share a portion of their profits with persuasive individuals who will promote their products to the public. If you have a personal website with a large following, this might be easier to accomplish (PR reps are always seeking out brand advocates they can send free samples to). Smart Passive Income breaks down three types of affiliate marketing and explains which one is most profitable.
For those who like to make handcrafted items, websites such as Etsy are ideal to make some money off of such hobbies. Dedicated handcrafters should check Etsy and similar sites to find the best fit for their products.
If you happen to have a bit more free time, then reach out to the event organizers and see if you can volunteer or help in any way. That way you’re guaranteed a backstage pass and a higher chance of striking up a conversation with an expert one-on-one than if you just walked in through the door.
Again, CodeAcademy will give you good grounding in coding languages. Expect to train for 12 months before being able to build apps that are going to achieve lots of sales. There are a few options when it comes to building apps…
My next self-funded business hit $160,000 in revenue in its first year alone. After that first taste of self-made success, I’ve gone on to sign consulting contracts worth tens of thousands of dollars with startups like LinkedIn and Google, launch profitable online courses, and build a following of hundreds of thousands for this blog and my podcast series.
The great thing is that creating your own professional-looking social media is incredibly easy with a tool like Canva, which you can use by signing up for free. Even with their free version, you have access to thousands of templates and images.
In 2017, there were almost 90 million pet dogs in the US. Which has opened up a huge opportunity to make money online as a dog watcher or sitter. Specialized sites like Rover or Care.com connect pet owners with pet walkers, sitters, and boarding houses to help look after their best friends when they’re at work or on a trip. If you’re an animal lover, you can make extra money and get to spend some quality time with a furry friend.
With the e-commerce route, in many markets, you’ll be competing against old-school business people who may or may not have any internet marketing experience. Many of them have glitchy, out-of-date websites, which leaves you a lot of room for improvement, and you can capitalize on their shortcomings.
We personally use Infusionsoft at Foundr, because we have a subscriber list of over 300,000 people. For someone just starting out, however, there are several tools out there that you can use to get your email marketing into shape and even create automated email campaigns.
Online sites like Etsy and ArtFire are platforms that make it extremely easy for crafters who can produce a steady supply of quality handmade items, like crocheted blankets or unique painted glassware. Startup costs are extremely low if you purchase your materials in bulk from a craft supplier, and if you can turn around orders quickly, you’ll be making a profit in no time at all. It’s even possible to turn your store into a full-time gig.
Build your audience on a course community: If you’re just getting started building an audience for yourself and want to leverage communities already actively looking for content you can choose to host and sell your online course on a site like Skillshare or Udemy. These are easy, cost-effective ways to build an audience and test your niche to see if there’s demand for it.
Now, it’s time to start creating and uploading content. Make sure you’re using a high-enough quality camera (most smartphones will work but I’d suggest at least having a tripod so your footage isn’t shaky), but don’t worry about being perfect at first. The beauty of YouTube is that you can continue to test out different content and styles as you find what works for you. Instead, stick to a regular schedule to build up your subscriber base.
Are you interested in home decor? Do you love re-imagining home spaces? Consider a career as an online interior decor. You can create mood boards, set up design strategies, and make furniture and fabric recommendations all online.
4. Now start posting content that supports your partners. For example, if you post a story on cruising the Mediterranean, partner with a cruise provider to promote a travel deal. They will have no problem throwing you a decent kickback for every verified sale.
Scent Trunk creates a custom perfume for you based on your preferences. How it works: for free, we’ll ship you 6 scents to test out. Once you provide feedback on those (what you love, like, and hate), we’ll send you a perfume based on your exact tastes. People love the opportunity to customize the perfect perfume for them.
This program allows you to earn money by including affiliate links to different products offered by Amazon. When a visitor views your blogs or social media pages and clicks through the Amazon links on your site, you will earn commissions from Amazon on qualifying products bought during that session.
If you’ve developed valuable skill sets or picked up certifications within your industry over the years, offering your consulting services to local business owners can be a lucrative way to make money online. Whether you’re an expert marketer, business strategist, or manufacturing aficionado, there’s likely a local business owner who’s willing to pay you to help them solve an issue with their company. Start with this 18-step checklist to becoming a local business consultant from Karyn Greenstreet and then use my guide to crafting an effective cold email to convince them to hire you.
Copywriting is the art and science of strategically delivering words (whether written or spoken) that get people to take some form of action. It can range from anything to sales pages, to email marketing, to even quality blog content.
Lately, I’ve been receiving a lot of questions from people selling a service–or thinking about selling a service–over the web, asking what you need to do differently than those people marketing a physical product.
Affilorama is a great resource for anyone looking at starting their journey in affiliate marketing. The email marketer’s best friend is their email list; you have to have an email list! I use Aweber to collect subscribers.
Tracey Wallace is the Editor-in-Chief at BigCommerce, where she covers all things ecommerce: marketing, design, development, strategy, plus emerging trends, including omnichannel and cloud replatforming.She is often featured in publications, such as Forbes, Entrepreneur, Mashable, and ELLE, along with leading BigCommerce partners like HubSpot and Square. She launched her career in ecommerce with Y-Combinator backed Shoptiques.
Through my years of experience and research, I’ve consistently found the following ideas have the best potential to create a steady stream of recurring revenue. They’ll take a lot of effort. But if you’re willing to put in the work, they could change your life, like they have for me.