While Etsy is a great place to get in front of potential customers who wouldn’t have otherwise found you, once you’re up and running and have built a decent audience, you can move your store over to Shopify and retain a larger portion of the income you make from selling your goods.
It’s a good question. Because while almost all the selling and traffic generation techniques I teach work equally well for both product- and service-based business models, there are a few unique challenges faced by those selling services that warrant special discussion.
If you can consistently provide companies with successful social media campaigns and improve their profiles, they will pay. Clorox Bleach had some huge success with one of their recent social media campaigns.
Sign up for a reputable affiliate network: Aside from Amazon, there are dozens of large reputable affiliate networks, such as Share-A-Sale, Clickbank, and Skimlinks, that specialize in connecting you with merchants who are looking for affiliates to sell their products. They charge relatively low commission fees for the privilege of connecting you with merchants, and the merchants on these sites tend to offer much higher commission percentages or set dollar amount payouts.
Then once you’ve got your domain name and hosting sorted out, it’s time to pick a CMS, or Content Management System, that will let you update pages, build your blog and integrate with all the other services you need. It’s hard to go wrong with WordPress—the CMS powering close to a quarter of the internet.
Strategy #2: Be specific about exactly what you’re offering. We’ve already talked a bit about this, but this is such a common mistake I see website owners making–whether they’re selling a service or a product–that I think it warrants further explanation.
There are over 300,000 translators in the world for a reason; they are needed. In a world where more and more companies are using outsourcing, those that speak other languages are indispensable. Whether you are negotiating deals for an import-export agent or replying to company emails, there is work out there.
Podcasts are super hot right now, and for good reason. With how busy our lives are getting, more and more people are looking for passive ways to take in content. Which makes them both a great opportunity to build an audience and to make money online.
A virtual assistant is a great job to have if you want flexibility. You’ll be able to maintain multiple clients at once which mean you can easily fill gaps in your week or work overtime if you need to. A virtual assistant will generally charge £15-20 depending on the specifics of their job role. Expect to be assisting with tasks such as blogger outreach, product listings, research and responding to emails.
After that, you’ll need to be familiar with the other major players in the space who might be good partners or acquisition opportunities, as well as an intimate knowledge of how to raise funding, market your product, hire and manage the best talent, and keep yourself financially above water.
In a nutshell, affiliate marketing is selling someone else’s product by referring customers to their online store. If you can create content (on a blog) or a resource so valuable to the people looking for a certain product and then send them to where they can actually buy it, you’ll receive a predetermined percentage of each sale.
MailChimp is by far one of the most popular choices, offering you enterprise-level marketing automations, along with features like analytics and data reports for free if you have fewer than 2,000 subscribers.
2. Take advantage of sites like eLance.com. Depending on the type of service you offer, professional services marketplaces like eLance.com , FreeLance.com and Daylo.com may be a great source of clients and leads. Post your qualifications and bid on posted jobs, using your website to help close the deal once you’ve entered into a one-on-one discussion with a potential client.
Telemarketing services are great for appointment setting as well as creating warm leads. More and more companies are looking to outsource their marketing efforts and this is where you could fit in. Telemarketers charge £15-30 per hour depending on the size and type of operation.
Although if you already have built yourself a strong audience, whether through your content or your social media, then you can dive straight into their “Growing Business” plan, which gives you access to even more features for just $10.
If you possess a great deal of business experience and knowledge, why not create a business that helps aspiring entrepreneurs find success? You can use your skills to help new business owners get off to a good start and help experienced entrepreneurs keep up with demand. To show off your knowledge and skills and bring in clients, you can also write articles about business on platforms like LinkedIn.
Do you have impeccable organizational skills? What about cleaning skills? Can you quickly and efficiently carry out these tasks? Maybe it’s time to put those skills to good use by becoming an online personal assistant or task manager. Companies like TaskRabbit or Zirtual allow you to sign up for tasks you want to complete — including data research, virtual assistant or running errands — and begin building clientele.
Identify target customers: Write down exactly who you want as your client and then start researching those companies and making your list. You’ll want your portfolio and cold emails to align with the companies you’re reaching out to
While Etsy is fantastic for handmade goods that you’ve already created, if you’ve got killer designs that would look good on phone cases, t-shirts, or even wall hangings, pillows, and duvets, you can sell them on Society6 without paying anything to start. Society6 lets artists upload their designs and create their own shops where they choose what products their designs can be used on. That means one design can be used to make a whole range of awesome products that are printed and shipped on demand whenever someone buys from you. With top creators making thousands every month just from selling their designs.
Also, stay in your lane. Proclaiming you’re an expert at everything will make people trust you less. Find your niche (health, finance, small business, marketing, etc) and become a 1%-er writer in that space.
CoverWallet’s platform lets you see average pricing, notifies you when you need to renew a policy or certificate, and lets you see all key policy info online – meaning no delays when you’re trying to close a new job.
Has anyone ever told you you have a voice for radio? Are you great at creating original characters with just your voice? There are tons of people looking to pay for quality voice overs for their corporate videos, animation series, or educational videos. Check out Fiverr and UpWork or create a profile on a specialized site like Voices.com or The Voice Realm to get started making money online doing voice overs.
Strategy #7: Encourage referrals and repeat customers. Always, always, always follow up with existing clients! Are they happy with the job you did for them? Is there anything else you can do for them? Do they know anyone else who might benefit from your service?
If you love to travel and find yourself randomly searching for airfare sales or browsing Lonely Planet, why not carve out a niche for yourself as a private travel agent? My friend, Mark Jackson did just that, making extra money online with his travel consulting side business. Start with word of mouth recommendations from friends who know they can count on you for the cheapest flights, and then move on and create a Facebook or LinkedIn group to invite people who want to stay on top of the latest deals. Eventually you could spin this into a full-time consultancy teaching people how to make their dream trip a reality.
While you’ll certainly have higher levels of success if you can nail creating and marketing your own unique product, from my own experience (and that of many other entrepreneurs), I know the extremely high costs and risk associated with starting a product-based business.
The difference between operational and successful is in mastering man’s greatest nemesis — time. Get firsthand accounts from successful entrepreneurs who have grown their home based business into online behemoths.
Got a thing for numbers? Plenty of companies pay talented contractors who are good at data analysis, making this a potentially lucrative way to make money online, if you have the right credentials and experience. Platforms like Upwork and Digiserved are just two of many websites that are great for freelancers with an analytical prowess.
If you’re looking to build a new career online, the first ten ways we just ran through are some of the best, long-term plays for making money online. However, for a lot of people (myself included), you probably want to find other, quick online business opportunities where you can start seeing a return more quickly.
One of the best ways to earn online income is through setting up an e-commerce store. Here’s the plus side: if you try to go the route of affiliate marketing, the best affiliate marketers are focused on 3 main niches; dating, weight loss, and making money online. You would have to compete with the best of the best, and it’s not easy.
Next, you’ll need the right tools. You can be as complicated or simple as you want depending on your comfort with audio equipment, but at the minimum you’ll want a microphone and software for recording your voice. Companies like Behringer, Blue, Focusrite, and others sell studio-quality plug-and-play podcast setups that can get you recording today.
Once you’ve launched your blog (or niche website), the next step is figuring out which products and companies you can partner with as an affiliate to help facilitate sales of a related, helpful product for your audience of future readers.
Shipping restrictions, zoning laws, and trademark considerations. These can all make or break your business. With this list, you can avoid the ecommerce landmines that derail your business before it gets off the ground.
Sammi Caramela has always loved words. When she isn’t working as a Purch B2B staff writer, she’s writing (and furiously editing) her first novel, reading a YA book with a third cup of coffee, or attending local pop-punk concerts. The only time Sammi doesn’t play it safe is when she’s writing. Reach her by email, or check out her blog at sammisays.org.
Instead, go with a self-hosted site (like my blog here is)—this means your blog will be hosted on your own server and you’ll have full control over it. There are tons of highly reputable, affordable companies you can choose to host your website, like Bluehost, Kinsta, or A2 Hosting.
With tens of thousands of new drones being purchased, and subsequently crashed or damaged, there is an opportunity to start an online drone blog, advice, and repair business. Here’s the clever part: use a 3D printer to print good quality spare parts cheaply and use those for repairs and spares. Customers with damaged parts can order them online, have them printed, and delivered. Alternatively, they can post the damaged drone to you to your workshop, have it repaired, and sent back.
Here’s the secret sauce: If you can launch your book and get a few hundred sales in the first week, Amazon will take over and start promoting it for you. This way you can make some real money from it. It’s actually easier than it sounds, but we’ll get to that in a minute.
If you don’t mind doing other people’s chores, then TaskRabbit is a great option for making money online. Earn extra income by walking your neighbor’s dog or mowing Mr. Smith’s lawn. It might seem like not the most lucrative option, but the top taskers reportedly earn as much as $7000 a month, making this a full-time way to make money online for some.
Do you have an expertise that you’d like to help people with? Then Skype coaching may be a potential option for you. Basically, you hop on Skype and provide assistance to your coaching clients. This can come in the form of daily, weekly, or monthly calls.
The reason this is possible is that there has never been a better time in history to be an entrepreneur. We firmly believe that anyone can start a business today, as long as you have an idea and the hustle.
How you define quality content depends on your audience and what they find valuable. At Foundr, we’ve found that our Instagram audience likes motivational quotes and updates about what’s going with the Foundr podcast.