You might not have even heard of Zappos, an online shoe store. Well, that goes to show how big the internet really is and how big your online business could be. Maybe it might even come to close to the acquisition of Zappos by Amazon for a reported $900,000,000.
With over 3.2 billion people now actively using the internet, we’re well into a massive transformation in how the world does business. We’re living in an age where there’s no longer limitations on what you can achieve based on geographic location or lack of financial resources.
Tracey Wallace is the Editor-in-Chief at BigCommerce, where she covers all things ecommerce: marketing, design, development, strategy, plus emerging trends, including omnichannel and cloud replatforming.She is often featured in publications, such as Forbes, Entrepreneur, Mashable, and ELLE, along with leading BigCommerce partners like HubSpot and Square. She launched her career in ecommerce with Y-Combinator backed Shoptiques.
Then once you’ve got your domain name and hosting sorted out, it’s time to pick a CMS, or Content Management System, that will let you update pages, build your blog and integrate with all the other services you need. It’s hard to go wrong with WordPress—the CMS powering close to a quarter of the internet.
You don’t need to invest in expensive video equipment. Just learn how to use your smartphone’s video capability to upload entertaining or informative videos, and opt to have ads play before your videos to get a bit of cash for each video view. YouTube star PewDiePie earned a total of $7.4 million in revenue, according to multiple media reports.
Teaching and tutoring English as a second language is a great way to make money online, not to mention open some doors for you to travel the world if you’d like. While full ESL (English as a Second Language) accreditation is recommended, as long as you’re a native speaker and have the ability to teach, there are people in countries such as Hong Kong or the UAE who are willing to pay upwards of $25/hr for you to tutor them English via Skype. Check out Indeed, Learn4Good and Remote.co for remote english tutoring jobs or sign up on a specialized site like VerbalPlanet or Chegg Tutors.
I tried it and received an unusual, metal, spider-like object. It winds up and moves along the floor or tabletop. I looked it up and found that it usually retails for about $28. While I wouldn’t necessarily have bought it in the first place, for $10 I got a pretty good deal.
If you can engage clients and build up attractive social media profiles, then you will be able to attract clients, which makes this a service with value. Again, these projects are posted on freelance sites such as People Per Hour and Elance on a regular basis, so you can start building up clients straight away! Check out these amazing statistics for LinkedIn!
Affilorama is a great resource for anyone looking at starting their journey in affiliate marketing. The email marketer’s best friend is their email list; you have to have an email list! I use Aweber to collect subscribers.
That being said, you don’t have the benefit of Amazon promoting your course. You have to do the promoting yourself through your own website, your email lists, and possibly through affiliate partnerships. You also need to create a compelling sales page that will convince visitors to buy from you.
Do you constantly come up with witty one-liners? Do you dream of the days of Mad Men-style advertising? If you’ve got some branding chops or just come up with imaginative copy, there are lots of opportunities to make money online through company naming and slogan contests. If you think you have a knack for names check out namingforce.com and squadhelp.com. If you dream of coming up with witty copy, try coming up with company slogans on Slogan Slingers and Get a Slogan.
Larger companies can hire an agency or full-time staff member to run their Facebook and Twitter accounts, but small businesses often have to handle their own social media marketing. With so many responsibilities, business owners are often too busy, overwhelmed or undereducated about the importance of social media to spend time developing and implementing a great social media strategy. As a consultant, you can help them determine the best tactics, posting schedules and content for their target audience. As their follower count grows, so will your business.
Though recycling has been popular for years, practical-use items made from recyclable items and materials are quickly becoming more desirable. From clothes and bags to water bottles and wallets, these unique items are high-quality goods that let people show off the positive difference they’re making for the environment. Alchemy Goods was originally born not out of ingenuity, but of necessity.
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Also, no matter what your career, it’s important to diversify where your income is coming from. This means having multiple revenue streams from multiple sources, like selling your freelance services, affiliate and passive income, as well as coaching and other online odd jobs.
If you have experience with marketing, SEO, or a knack for getting people excited about the products and services you use on a regular basis, think about refining your skills and putting them to work making money online as a small business marketing consultant in your region—especially if you can become a local SEO expert and can help local clients rank higher in their search results.
The music industry might not be as strong as it was in the 80s, but there are still plenty of ways to make money online as a musician. Sites like SoundBetter let you sell your services as a songwriter, producer, or session musician to thousands of customers a month. While Musicbed, Music Vine, Marmoset, and SongFreedom are perfect for licensing your music to TV shows, movies, and web series.
With Amazon, you can self-publish a book fairly easily, and really make money from it. There are some simple and inexpensive guides like this one to help you write your book AND have it generate consistent income.
While you’ll certainly have higher levels of success if you can nail creating and marketing your own unique product, from my own experience (and that of many other entrepreneurs), I know the extremely high costs and risk associated with starting a product-based business.
Now, it’s time to plan out your show. If you’re doing an interview-style show, you’ll now want to start getting some guests involved. You can use your existing social network to reach out to people you already know or are connected with on Twitter or Facebook. You can also head to Medium or Amazon to find authors or experts on topics specific to your niche.
After that, you’ll need to be familiar with the other major players in the space who might be good partners or acquisition opportunities, as well as an intimate knowledge of how to raise funding, market your product, hire and manage the best talent, and keep yourself financially above water.
My favorite online business idea is from a current client who is looking to create an online marketplace for new and/or gently used consignment items. It stems from the concept created by folks such as Thredup that allow consumers to gain some monetary return when they are done with their clothing that in many cases were quite expensive when first purchased.
Learn from entrepreneurial experts. ($20) The average ticket price for your local entrepreneurial event is $15-$20, the knowledge and connections you get from it though? Priceless. Total cost so far: $127
It’s still not easy by any means. It requires hard work, and you need to stand out amongst the hundreds of thousands of ecommerce websites and online stores. But by filling a unique niche and executing the right marketing techniques, you can make your ecommerce store a profitable success.