SEO (Search Engine Optimization) refers to getting a website to rank higher for certain “search terms” in search engines like Google. When a website ranks higher, it gets more relevant traffic and in turn, can make more revenue.
Next, you’ll want to pick a WordPress theme from somewhere like ThemeForest, Elegant Themes or OptimizePress. This is the barebones design of your site, which you can then customize with your own branding, copy, and images. That being said, you don’t want to cheap out. It costs less than $100 to buy a theme that will make your website look professional (and you can upgrade to a completely custom design once you get the business going).
You can buy and sell websites in the hope of generating future earnings based on their user traffic, current revenue intake, domain name, or some other factors that might be a hidden cash cow everyone else has overlooked. Interested? Check out marketplaces like Flippa and Flipping Enterprises to learn more.
If you have an interest or skill in web development, there is a big demand for designers to build winning sites for businesses or organizations. Sites like eLance.com are a good place to start to find clients and build your portfolio.
I’m really interested in the wave of productized consulting that seems to be swelling up recently. To put it in layman’s terms, an individual (usually a freelancer or consultant) who has a very specific skillset packages their services up in a way that makes it appear like a product. Some people are hesitant to work with individual freelancers, but if you look and sound like a company, they are much more at ease.
How you define quality content depends on your audience and what they find valuable. At Foundr, we’ve found that our Instagram audience likes motivational quotes and updates about what’s going with the Foundr podcast.
Whether it’s an important consumer application, a specialist app to solve a particular niche problem, or even a time-wasting game you can play on your phone, you can create a massively successful business if you build software that helps people. (Look at the rise of Slack—the team communication software that went from side project to billion-dollar company in just 2 years.)
If you’re looking to build a true online business, or start a side business idea that has the potential to truly change your life (and you’re not afraid of investing months & years of work into the business), this where you should start.
Blogging is a viable business opportunity that allows you to choose a niche that really suits you. And you can make money through advertising, affiliate links, infoproducts or any number of other avenues.
Strategy #3: Demonstrate your flexibility. As I mentioned earlier, people will not only want to see proof that you’ve delivered great results for other clients, they’ll want to know that you’re prepared to customize your service to meet their own unique needs.
Instead, go with a self-hosted site (like my blog here is)—this means your blog will be hosted on your own server and you’ll have full control over it. There are tons of highly reputable, affordable companies you can choose to host your website, like Bluehost, Kinsta, or A2 Hosting.
Shopify is a great example of the freemium model. By offering some applications for free, they get exposure for their whole business. Since the company was founded in 2004, they have acquired 30,000 customers, including Pixar and the Foo Fighters. Their revolutionary “build-a-business” competitions in the past have produced over $70,000,000 in revenue for over 14,000 entrants.
Shopify and Squarespace each offer a 14-day free trial of their services, which is more than enough time for you to get a basic version of your store up and running as a test. Other sites like Big Cartel allow you to use their service for free if you have fewer than five product listings.
Join a startup accelerator: Another great option is to apply to a startup accelerator like Y Combinator, 500 startups, or TechStars, where a group of investors will help coach you, connect you with potential partners, and provide startup cash in return for a small stake in your company. The competition is tough to get into these, so don’t rely on them as your only path forward.
Which is a great idea. Of course, making money online takes patience and effort. But there are lots of proven ways you can get started making money today without the long lead time of building a startup or getting your own freelance business off the ground.
I tried it and received an unusual, metal, spider-like object. It winds up and moves along the floor or tabletop. I looked it up and found that it usually retails for about $28. While I wouldn’t necessarily have bought it in the first place, for $10 I got a pretty good deal.
You’ll also need to provide evidence that other clients have been satisfied with your services. Depending on the nature of the service you provide, you may choose to do this in a few different ways. Testimonials from clients are a great way to establish your credibility. An online portfolio of your work might be another option (for example, landscapers might include pictures of well-manicured properties they designed and maintain). However, if the confidentiality of your clients is important, you may need to approach this a bit differently by including more general descriptions of problems you’ve encountered and steps you’ve taken to solve them, with no names or clues that could give away identities. If privacy is important to your clients, then visitors to your site should be able to understand why you can’t reveal names and exact details. But again, don’t assume they’ll know. Be sure to explain this.
Sammi Caramela has always loved words. When she isn’t working as a Purch B2B staff writer, she’s writing (and furiously editing) her first novel, reading a YA book with a third cup of coffee, or attending local pop-punk concerts. The only time Sammi doesn’t play it safe is when she’s writing. Reach her by email, or check out her blog at sammisays.org.
For example, a site that sells a product like gift baskets might include some brief “About Us” information that gives details about who the website owners are, why they started their business and how long they’ve been online.
As you start regularly putting out content, you’ll hopefully start to build a bit of an audience. But to start seeing real money from YouTube you need to market your videos elsewhere. Share your channel on Twitter and Facebook. Distribute videos anywhere else you can think of. Also, interact with comments and build a community around the videos you’re making so people will share it with their friends.
Just on the Foundr blog, we’ve got full articles detailing how to do a product launch, in-depth guides on how to grow your Instagram account, the best ways to come up with a startup idea, and so much more. The best part is that it’s all free.
The greeting card business has been huge for years, and it seems to get bigger with every passing holiday. Fetal Greetings offers a special opportunity for expecting mothers: To have their baby greet the world in the form of a card! Holly Nill-McKay started the company in 1999, and while the idea may sound strange, I love it. It’s a great example of a unique and clever idea that builds on an existing industry. The cards themselves are cute, and they make wonderful surprises to send to family and friends to announce a pregnancy.
Do you know the ins and outs of search engines and have skills in platforms like Google Analytics? The owners of a lot of smaller companies don’t realize how much of an impact search engine optimization (SEO) can have on their business. Educate those business owners on the power of SEO to help transform their websites into a more SEO-friendly property. Use your skills to show business owners how to read and use their analytics data the right way, and how to properly use keywords and structure content to get more traffic.
If you’ve visited Amazon, you have seen products sold by third-parties with the comment “ships from Amazon.” These are sellers who send their products to Amazon fulfillment facilities, then Amazon lists the item and ships it when a buyer is found.
To keep things simple, though, I’d recommend creating an ebook. You really can’t go wrong with the trusty ebook, as it’s a fantastic way to provide your audience with quality content, introduce them to your brand, and establish yourself as an expert in your space.
Once you have that problem or need nailed, the next step is to validate that idea and make sure you’ve actually got customers who will pay for it. This means building a minimum viable product, getting objective feedback from real customers, incorporating updates, testing the market for demand, and getting pricing feedback to ensure there’s enough of a margin between your costs and what consumers are willing to pay.
The best online business idea is turning your genius, or your own personal know-how, into very sellable, super-valuable, high quality eBooks, online courses, and tutorials that help will people enhance or change their lives. I love this strategy because it is mutually beneficial. You get to share what you love and earn money from it, and others get to learn and benefit from it in the same way you have.
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This is where you dig even deeper to understand your ideal shopper. Who are they? What do they like? How can you tailor both your product and your website experience to appeal to your perfect shopper?
Well, if you’re looking for legitimate ways to make some extra money online without having to first purchase an in-depth training course (which always seems to cost $97) about how to make money online, then you’re in the right place!
Do you have an expertise that you’d like to help people with? Then Skype coaching may be a potential option for you. Basically, you hop on Skype and provide assistance to your coaching clients. This can come in the form of daily, weekly, or monthly calls.
While Etsy is fantastic for handmade goods that you’ve already created, if you’ve got killer designs that would look good on phone cases, t-shirts, or even wall hangings, pillows, and duvets, you can sell them on Society6 without paying anything to start. Society6 lets artists upload their designs and create their own shops where they choose what products their designs can be used on. That means one design can be used to make a whole range of awesome products that are printed and shipped on demand whenever someone buys from you. With top creators making thousands every month just from selling their designs.
Or if you want to get more specific and help clients plan out their meals and nutrition, you can offer a meal planning service where you consult with clients online and then send them a plan based on your consultation.
While YouTube recently changed its monetization program, if you’re able to hit their new minimum bar of 1,000 subscribers and 4,000 hours of view time in the past 12 months, it’s still an incredible place to make extra money online.
Sites like SocialSpark offer bloggers cash for authoring and posting original copy about products or services to their sites. Just make sure to pay attention to FCC disclosure requirements when you’re getting paid to promote.
Bootstrap: This means you’ll be self-funding your business. While not everyone will have the funds to pay for everything they need to start a startup, bootstrapping means that you retain 100% control over your company. If you can bootstrap your company to an exit or IPO, you’ll most likely never have to work another day in your life.
Best of all, it’s free and easy to register with these services. And if you don’t yet have a website, Yahoo! is even offering businesses a free five-page website that you can customize with your own logo, text, and links to other sites.
The difference between operational and successful is in mastering man’s greatest nemesis — time. Get firsthand accounts from successful entrepreneurs who have grown their home based business into online behemoths.
Modern technology has enabled entrepreneurs to do their work from almost anywhere. In fact, many companies operate in a wholly digital environment, lowering overhead costs and offering freedom to entrepreneurs who want to conduct business on the move. Creating an online business is simply a matter of focusing on your strengths and expanding your network. Here are 10 great online business ideas to get you started.
Better yet, you can even upload your own book to one of the world’s largest book sellers: Amazon. With Amazon self-publishing, you set the price, retain the rights to your book, and get access to Amazon’s massive audience. For every sale, you keep 70% with Amazon taking the remainder as a fee. If you want to get started, check out Leslie Samuel’s great guide to selling eBooks online or follow Tara Gentile on CreativeLive as she shows you how to use your existing body of work to write an eBook within the next week. Who knows, you might just write one of the best business books of this year!
Fulfilled by Amazon: Rather than drop shipping, Amazon lets you store your products in their own warehouses, making them available for Free 2-Day Shipping to Prime members. Which has been proven to significantly increase sales.
Decide what your goal is: Do you want a bit of extra income or are you looking to go full-time freelance? It takes time to ramp up a freelance business, so it’s important to know your goals from the outset.
Identify target customers: Write down exactly who you want as your client and then start researching those companies and making your list. You’ll want your portfolio and cold emails to align with the companies you’re reaching out to
Frameri is a company that invented the first line of interchangeable, swappable frames and lens systems for glasses. With Frameri, you can swap your lenses into multiple different frames to rock lots of looks.
If you’re looking to build a new career online, the first ten ways we just ran through are some of the best, long-term plays for making money online. However, for a lot of people (myself included), you probably want to find other, quick online business opportunities where you can start seeing a return more quickly.
Nearly every company is now looking to build a website. In fact, even those companies that have a website are looking to make sure that theirs looks bigger and better than the competition. You can learn how to earn money from home with practically no investment and this is certainly one of the best business ideas for someone wanting huge amounts of flexibility.
If you’re a skilled worker in a specific niche, like marketing, design, or software development, there are specialty marketplaces that cater just to you. These are amazing places to make money online as you know that the people visiting them are looking specifically for the skills you have. Check out places like 99Designs or Dribbble for designers, Cloudpeeps for marketing and SEO professionals, and TopTal, Crew, or Gigster for high-level software developers. Once you’ve built up your development skills, you can begin building a brand for yourself as a higher-value consultant and start charging brands for larger projects like implementing an entire WordPress security overhaul or migrating a website from http to https.