Do you know the ins and outs of search engines and have skills in platforms like Google Analytics? The owners of a lot of smaller companies don’t realize how much of an impact search engine optimization (SEO) can have on their business. Educate those business owners on the power of SEO to help transform their websites into a more SEO-friendly property. Use your skills to show business owners how to read and use their analytics data the right way, and how to properly use keywords and structure content to get more traffic.
Pitch, cold email, and sign your first clients: Now it’s time to go after clients. Mention them in your content. Reach out to them over email or LinkedIn. Tailor your pitch to show what kind of value you bring to the table. (You can even read my personal cold email templates).
Phase 2: Validate that people would actually pay for his course by surveying readers and securing pre-orders. (This is an important part that so many people forget. Never spend serious time building something unless you know there’s a paying audience for it).
You’ll also need to provide evidence that other clients have been satisfied with your services. Depending on the nature of the service you provide, you may choose to do this in a few different ways. Testimonials from clients are a great way to establish your credibility. An online portfolio of your work might be another option (for example, landscapers might include pictures of well-manicured properties they designed and maintain). However, if the confidentiality of your clients is important, you may need to approach this a bit differently by including more general descriptions of problems you’ve encountered and steps you’ve taken to solve them, with no names or clues that could give away identities. If privacy is important to your clients, then visitors to your site should be able to understand why you can’t reveal names and exact details. But again, don’t assume they’ll know. Be sure to explain this.
If you’re a fitness buff and have the right combination of charisma and business sense, working as a part-time online personal trainer can be both physically and financially rewarding. Once you build up a reputation and client base for yourself, it could easily turn into a full-time endeavor for you. Check out this interview with several fitness blog owners who are making a living online, from MonetizePros. As well, I’d recommend checking out this resource if you want to take this business idea seriously and get started with a business plan for your personal fitness trainer business today.
For example, on his website, the owner of a martial arts school offered basic summary descriptions of his classes. Instead of general descriptions, he’d be better off breaking his sales copy down from his existing summary descriptions into more detailed copy that explains the key differences between his child, teen, and adult classes. By focusing on these client groups separately, he could more closely target their unique needs (and therefore attract more customers) by emphasizing the benefits that apply directly to each.
Sure, the owner of a bed & breakfast in Seattle may be thrilled to be attracting clients from Australia’s Gold Coast. But is the landscaper in Seattle going to be equally receptive to securing a weekly hedge trimming and lawn-mowing client from Australia? Probably not.
There’s money in the air, and if you can successfully create an online service, tool, or marketplace that fulfills a rapidly growing need in the marketplace, you could be on track for creating a very valuable business. However, it’ll undoubtedly take an intense dedication of time, efforts, and financial resources.
There’s nothing more off-putting than a poorly designed website, and often, it kills credibility. If you know HTML and have a good eye for design, you can launch a service to create attractive, easy-to-use websites for small businesses. Put your skills to good use for business owners who want to take their online presence to the next level. Build a comprehensive portfolio, and then create your own website to show it off and attract a steady stream of clients.
With drop shipping, you’re effectively partnering with a manufacturer or wholesaler to sell their products. This way, you don’t pay upfront costs to buy inventory, aren’t sitting on unsold items taking up expensive warehouse space, and don’t have to deal with shipping the products yourself. You simply create your site, fill it with drop shippable products, and drive in customers, with almost everything else done for you.
Just head out to your local cafe, set up a small sign saying that in exchange for a coffee all you need is 10 minutes of someone’s time, and spend the whole day talking to people. All you really need are some concept photos, even a simple slideshow, and then talk to as many people as you’d like to gather valuable information.
Blogging is a viable business opportunity that allows you to choose a niche that really suits you. And you can make money through advertising, affiliate links, infoproducts or any number of other avenues.
4. Now start posting content that supports your partners. For example, if you post a story on cruising the Mediterranean, partner with a cruise provider to promote a travel deal. They will have no problem throwing you a decent kickback for every verified sale.
If you want to clear some space out in your house and have a big stack of books you’ve been holding onto for too long, you can make money selling your books and textbooks online. Stores like Half Priced Books and others will give you cents on the dollar for each of your current books while you can check what your book is worth by simply entering the ISBN number on Book Scouter.
So here, again, thorough sales copy that clearly explains how you’re willing to customize your services will be very important. Do your clients typically fall into a few different categories? Can you talk about each group and explain how you adapt and change to meet their individual needs?
Websites aren’t too dissimilar to stocks. Many are junk, but some can generate serious income for you, making buying an existing website a strong potential idea for making money online (if you have an eye for spotting the diamond in the rough).
The sites that hold the most value on the web hold the most valuable content. Face Book holds information about what hundreds of millions of users. YouTube possess millions of funny, educational and controversial videos. If you can create a website that focuses on offering valuable resources, then you just might be onto a winner.
Annie Pilon is a Senior Staff Writer for Small Business Trends, covering entrepreneur profiles, interviews, feature stories, community news and in-depth, expert-based guides. When she’s not writing she can be found on her personal blog Wattlebird, and exploring all that her home state of Michigan has to offer.
Challenge #3: You must prove your ability to deliver measurable results, while emphasizing flexibility. People will want to see proof that you’ve delivered great results for other clients, but they’ll also want to know that you’re flexible enough to meet their own unique needs.
Here’s my online business idea: A website where you can enter in the name of your online date and the business will research the person for you. So let’s say you find someone on a site like Match.com that you want to set up a date with, but you want to learn more about them first. You can submit the name into this website and the business will research all of the social profiles and anything else they can find online about the potential match for a flat fee. There would also be an option for a background check.
Once you’ve got your domain name, you’ll need a platform to build your site on. While you could pick a free option like Tumblr, Blogger, or WordPress.com, these won’t give you the flexibility or authority you need to build a truly successful affiliate site.
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