Educational content: People always want to find the quickest way to learn something new. And YouTube searches including the phrase “How to” are growing 70% year over year, making YouTube an incredible place to teach what you know.
1. Network with other local businesses. If you want local traffic, start making personal connections with other local business owners–preferably those with sites of their own. Look for ways to position your service and your site as a resource to their customers, and then request a link on their site or get permission to leave your business cards (printed with your URL, of course) in their lobby or next to their cash register. Even consider rewarding local business owners for sending traffic and leads your way by offering them a special gift, a discount off your service or even a portion of the profits.
Find a profitable niche: We’ve talked about this a lot. But, where are you most comfortable. What niche do your skills, values, and interests intersect? Do you have 10 years of experience as a technical writer? Do you have long-standing PR relationships that’ll be invaluable in helping startups launch a successful crowdfunding campaign? Determine what makes your value unique, and lean heavily on showcasing that strength to your potential clients.
Telemarketing services are great for appointment setting as well as creating warm leads. More and more companies are looking to outsource their marketing efforts and this is where you could fit in. Telemarketers charge £15-30 per hour depending on the size and type of operation.
For the past several years, I’ve been on a mission to experiment with the best ways to create sustainable online income and chase my dreams of self-employment. And while I’ve seen my fair share of success, things haven’t always been easy either.
Strategy #2: Be specific about exactly what you’re offering. We’ve already talked a bit about this, but this is such a common mistake I see website owners making–whether they’re selling a service or a product–that I think it warrants further explanation.
Learn from entrepreneurial experts. ($20) The average ticket price for your local entrepreneurial event is $15-$20, the knowledge and connections you get from it though? Priceless. Total cost so far: $127
You can optimize your videos to rank higher by experimenting with attention-grabbing descriptions and previews as well as using relevant tags. You need to stand out and make people want to click on your video.
If you’re a longtime reader of Foundr, you’ll be familiar with this simple tool. If you’re not, the business model canvas is basically a worksheet that helps break down the nine essential elements of your business. It’ll allow you to take an objective look at your business idea and consider areas that you might not have thought about before.
The last step is deciding how you’ll market and monetize your podcast. The larger of an audience you have, the more chances you have for monetizing it. Create a basic website for your show and start sharing episodes to your network. When you’re ready to monetize there are a few options you can choose from:
You don’t need to invest in expensive video equipment. Just learn how to use your smartphone’s video capability to upload entertaining or informative videos, and opt to have ads play before your videos to get a bit of cash for each video view. YouTube star PewDiePie earned a total of $7.4 million in revenue, according to multiple media reports.
No matter how much free information there is out there in the world, nothing really beats learning directly from the experts themselves. But in order to do that, you’re going to need to be able to get in touch with them first.
My next self-funded business hit $160,000 in revenue in its first year alone. After that first taste of self-made success, I’ve gone on to sign consulting contracts worth tens of thousands of dollars with startups like LinkedIn and Google, launch profitable online courses, and build a following of hundreds of thousands for this blog and my podcast series.
You can never assume that providing information about what you’ve done for other clients will enable visitors to your site to make that leap and picture what you’ll be able to do for their businesses. You need to be very, very specific about what you’re offering. To help you do that, look at other similar service providers and ask yourself these questions:
Strategy #4: Make it easy for leads to contact you. Here’s another obvious one. But I bring it up because I’m continually shocked by how difficult some sites make it for visitors to contact them. If you’re selling a service over the web, then you’re generating leads–your goal is to compel visitors to contact you.
Choose your niche and check for demand: The golden course combination is when you can find an in-demand niche that aligns with your skills and unique experiences. A great way to do this is to use Google Trends and Google’s Keyword Planner to look for average monthly search volume for keywords related to your proposed course content. Are people actively looking for high-quality information about this subject? Of course, if you’re already creating content for a blog, coaching service, or a site like Medium, you can test demand this way for free just like Bryan did.
Domain name trading has been around for the last couple decades, and while most slam-dunk names have long been sold off, there’s still plenty of others that you can get your hands on for relatively cheap and broker as a way to make money online. Before you dive in, however, beware that some experts doubt the long-term viability of this idea for making money online. However, there’s always the change you might just land on a lucrative domain name for a future billion-dollar company. To get you started, here are some tips from GoDaddy, arguably the world’s largest and most famous repository of domain names.
Decide what your goal is: Do you want a bit of extra income or are you looking to go full-time freelance? It takes time to ramp up a freelance business, so it’s important to know your goals from the outset.
Pitch to VCs/Angels/other investors: If you need some serious cash to grow your startup, you’ll want to put together a pitch deck and reach out to investors who might want to give you the money you need in return for a stake in your company.
Along my journey, I’ve launched four separate online businesses. The first one lost me $6,537 in a matter of months, while I completely overestimated the audience size for the second. Both shut down very quickly.
You need to make it easy for your visitors to contact you. Provide an online form, your e-mail address, phone number, fax number, physical mailing address and any other relevant information (like the best times to call you). And make sure this information is highly visible and easily accessible from every page of your site. Why not invite a few honest friends to check out your site and time them to see how long it takes for them to find your contact information? What’s obvious to you may not be obvious to the rest of the world.
Blogs are a time tested form of online business that can always be monetized through adsense, affiliate links, advertising, and a number of other creative applications.There are two big reasons why a blog should be your first online business.
Not only will this multiply the money you’re bringing in in a serious way, but it protects you against any sudden changes in the market or in your business. Remember that old saying about putting all your eggs in one basket? A few hours a week committed to just one or two of the following opportunities will put you in a much stronger position to be financially safe and independent.
So you must walk a fine line, making sure that you keep confidential client information confidential, while (1) proving that you’ve satisfied the needs of other clients like them with great results and (2) demonstrating your ability to customize your service to meet their personal, unique needs.
Once you’ve got your domain name, you’ll need a platform to build your site on. While you could pick a free option like Tumblr, Blogger, or WordPress.com, these won’t give you the flexibility or authority you need to build a truly successful affiliate site.
If you own a car but barely use it, you can make some easy money online by renting it out on Turo. Before you freak out, rest easy knowing there’s a $1 Million insurance policy on all cars rented on Turo, plus drivers are prescreened.
It’s still not easy by any means. It requires hard work, and you need to stand out amongst the hundreds of thousands of ecommerce websites and online stores. But by filling a unique niche and executing the right marketing techniques, you can make your ecommerce store a profitable success.
Instead, go with a self-hosted site (like my blog here is)—this means your blog will be hosted on your own server and you’ll have full control over it. There are tons of highly reputable, affordable companies you can choose to host your website, like Bluehost, Kinsta, or A2 Hosting.
If you’re willing to take the time to learn the development skills necessary to build high-quality software products (or even MVPs to help you get funding), there’s a growing roster of reputable online learning platforms like Treehouse, CodeAcademy, and Skillcrush to get you the skills you need.
Are you a web designer? You can make serious money designing websites for individuals. If the thought of having a one-on-one client is too limiting, you can also create website templates and sell them on sites like ThemeForest or CreativeMarket. You can also sell them on your own site.