Strategy #1: Establish your credibility. When you sell a service, you’re typically selling a relationship with yourself. And this requires spending more time and effort establishing your credibility and developing a rapport with your visitors than is typically required on a site selling a physical product.
Next, you need to include a list of your credentials. However, don’t just give point after point of accomplishments; be sure to state exactly how each of your credentials is going to translate into a benefit for your clients. Don’t make the critical mistake of assuming that visitors to your site can make this leap on their own. Clearly spell out the benefits you offer in your sales copy. For example, if you’re a real estate agent with certification in housing inspection, you shouldn’t just tell your visitors “I’m a certified housing inspector.” Instead you should say, “Not only can I find the best home in the best location for you and your family, but as a certified housing inspector, I can give you an accurate assessment of the home’s structural soundness and let you know about any potential problems to make sure you avoid getting stuck with costly repairs in the years to come!” Doesn’t that sound better than “I’m a certified housing inspector”? Make the benefit obvious!
E-mail has made following up with your existing clients extremely easy and cost-effective, so there’s no excuse for not taking advantage of this source of easy extra income. Don’t be afraid to remind previous customers that you’re there.
If you have experience with marketing, SEO, or a knack for getting people excited about the products and services you use on a regular basis, think about refining your skills and putting them to work making money online as a small business marketing consultant in your region—especially if you can become a local SEO expert and can help local clients rank higher in their search results.
One of the best ways to earn online income is through setting up an e-commerce store. Here’s the plus side: if you try to go the route of affiliate marketing, the best affiliate marketers are focused on 3 main niches; dating, weight loss, and making money online. You would have to compete with the best of the best, and it’s not easy.
While it often takes a significant amount of time and hard work to build up your affiliate income, if you have the ability to regularly publish high quality content that drives in targeted traffic to your website, this online revenue source can become quite substantial.
The audiobook industry is booming, yet only 5% of books ever get made into audio format. If you’ve got a background in acting, or if people have said you’ve got a voice made for the radio, you can make extra money recording audio versions of independent and popular books. Sites like ACX connect authors with audiobook performers. So, whether you’re an author looking for more ways to sell your book, or an actor/voice actor looking to make some extra income, you can sell your services online.
However, the majority of the site would focus on establishing the value of the actual product–the gift baskets–and providing detailed information about guarantees, delivery procedures, etc. Including reams of misplaced information about the website owners could actually hurt sales more than help because, in this case, visitors’ chief focus should be directed to the value of the product.
Walk around your neighborhood or town and I’m sure you’ll see tons of great local businesses with terrible design. However, with increasingly easy-to-use tools like Adobe Illustrator, Stencil, and Visme, just about anyone with a creative mindset and a good amount of motivation can start making money online by being a graphic designer for local companies.
Build your list by creating a lead magnet. ($10) An eBook is as low-cost as you get when it comes to lead magnets. You can easily find someone to create a great-looking design for you for $10 or less. Total cost so far: $107
I’m really interested in the wave of productized consulting that seems to be swelling up recently. To put it in layman’s terms, an individual (usually a freelancer or consultant) who has a very specific skillset packages their services up in a way that makes it appear like a product. Some people are hesitant to work with individual freelancers, but if you look and sound like a company, they are much more at ease.
When Alchemy owner Eli Reich’s messenger bag was stolen, he decided that instead of buying another, he would make one himself. With plenty of bicycle inner tubes lying around, he decided to make it the primary material for his new bag. Long story short, the completed product was a huge hit at the office, and Eli began to make them on a much larger scale. Today, Alchemy products are carried in many stores across the country.
The reason this is a great online business idea is because, while hundreds of thousands of people start their search for business insurance online, the majority still deal with a brick-and-mortar agent to buy and manage their policy. This takes a lot of time and can be a hassle (in both managing the physical paperwork as well as working around an agent’s schedule).
When I first heard about Santa Mail, I had one of those “Why didn’t I think of that?” moments. The premise couldn’t be simpler: Parents order letters for children, and Santa Claus himself puts a note in the mail. For just under $10, your kids will get a personalized letter from Santa that is (genuinely) postmarked from the North Pole in Alaska. The site isn’t flashy, but it’s simple and effective.
This isn’t to scare you off. I simply want you to know that this guide is going to focus solely on ways to make real, sustainable extra income online. Not just a few bucks. I want to share all the mistakes I’ve made that got me to where I am now so that you don’t have to go through them, and can build a successful online source of income for yourself.
Parking is at a premium in most thriving cities. Renting an unused space in your driveway or vacant deeded parking space can generate additional income. Advertising availability on Craigslist exposes this opportunity to local people, and up-and-coming apps like JustPark also allow you to easily rent out your parking space when it’s not in use.
With over 350,000,000 websites on the internet, there is a huge demand for content. If you have experience or skills relating to writing, offering a blog posting service could be for you. Lower paid projects might start at around £1 per 100 words, with quality focused projects being in the £2.50-10 per 100 words range. Sites like People Per Hour and Elance are great for picking up paid writing gigs, without actually having a website.
WebsiteSetup is a free resource site for creating websites. WebsiteSetup was founded in 2013 by Robert Mening. The main goal of this website is to provide step-by-step instructions for setting up a website, blog or e-commerce site.
Selling on eBay successfully is not easy. You need to be able to able to target a niche where the profit margins are high and competition is low. If you pick the right product (particularly unbranded products) you have a chance to import items and make huge profit margins. SaleHoo is awesome for finding suppliers.
Take a few ideas and run with them – by this time of the next year, you very well may have your own successful and profitable online business! Just be sure to report back here and let me know your results!
Many college consultants—some people say education consultants—are also CPAs. You could offer college consulting, and, you guessed it, tax preparation (number 16), and you’ll be hiring on staff in no time.
The great thing is that creating your own professional-looking social media is incredibly easy with a tool like Canva, which you can use by signing up for free. Even with their free version, you have access to thousands of templates and images.
Ever see a Google result and say “How the heck did that get there?” While Google and other search engines use powerful algorithms to determine what pages to show for search results, there are real people making money online by making sure the machines are doing their job correctly.
Rather than making money through subscriptions, YouTube channels are based on a traditional advertising system. Meaning the more viewers you get, the more you make. Once you’re approved for the YouTube Partner Program and can start including ads on your videos, with every 1,000 views, you will make approximately $2-$4. Which might not seem like a lot, but if you have 100 videos with 5,000 views a month each, that would be $1,000–$2,000 already. Just imagine if your videos start hitting millions of views!
If you’re a skilled worker in a specific niche, like marketing, design, or software development, there are specialty marketplaces that cater just to you. These are amazing places to make money online as you know that the people visiting them are looking specifically for the skills you have. Check out places like 99Designs or Dribbble for designers, Cloudpeeps for marketing and SEO professionals, and TopTal, Crew, or Gigster for high-level software developers. Once you’ve built up your development skills, you can begin building a brand for yourself as a higher-value consultant and start charging brands for larger projects like implementing an entire WordPress security overhaul or migrating a website from http to https.
There are tons of sites online that will either buy your old smartphone outright or let you list your phone for the thousands of people out there not willing to shell out $1000+ for a shiny new iPhone. Check out Orchard, Gazelle, Swappa, or Glyde to make extra money online by selling your smartphone or other electronics.
Do you know the ins and outs of search engines and have skills in platforms like Google Analytics? The owners of a lot of smaller companies don’t realize how much of an impact search engine optimization (SEO) can have on their business. Educate those business owners on the power of SEO to help transform their websites into a more SEO-friendly property. Use your skills to show business owners how to read and use their analytics data the right way, and how to properly use keywords and structure content to get more traffic.
Here’s the secret sauce: If you can launch your book and get a few hundred sales in the first week, Amazon will take over and start promoting it for you. This way you can make some real money from it. It’s actually easier than it sounds, but we’ll get to that in a minute.
And don’t be afraid to ask for referrals. If you’ve done a good job for someone, they’ll likely be more than happy to refer their friends and business associates to you. But if you don’t ask, they’ll rarely think to do it. Don’t leave this to chance.